Animation And Multimedia – Courses

If you like the world of graphics and beautiful images, and if 3D images and colorful graphics fascinate you then a career in animation and multimedia is just the right course for you to follow.

In today’s modern time there is a kaleidoscope outlook to the world of multimedia and animation which is a part of many areas like – movies, television adds, games, internet etc. due to its gaining popularity and wide spread one can see a increase in the number of animation colleges and institutes offering various animation courses like –

• Graphic designing
• Animation for film design
• Video and film communication
• New media
• Software and UI design
• Information and digital design

Animation is nothing but drawing, which is presented on form of a 3D image. The process of capturing, storing, manipulating and then presenting multiple media all falls under animation and its techniques. Computer is used to create a movement to these animation figures like in form of cartoons and animated movies. A course in animation can be broadly divided into four key areas or steps which includes – first a basic visual script is prepared consisting of the animation figures, scenes, and characters, then they are scanned and analyzed and are converted into 3D format, third step is where movement is inserted into these 3D animations and finally other features like shadow, color, light, sound, texture etc are put in. A student pursuing a course in animation has to learn and perform all these activities and also know how to print and produce these images.

Multimedia is on the other hand the technology which compiles of audio, video, graphics, pictures, text, photographs, illustrations and animations all in one. One looking forward to pursue multimedia courses should know that it’s the very basis of the convergence of telecommunication, data communication, visual arts, video and audio communication, publishing, cinematography, gaming, entertainment and professional electronics. Multimedia is not only subjected to movies, in fact it has a wide spread usage: 

-Fashion industry uses it to virtually create a prototype of their designs,

-Business world uses it in their business presentations,

-CBI uses it for recording and tracking of criminals, besides these many industries use it like – hair stylists, animation institutes and specialists, textile designing, graphic designing etc. 

Hence its pretty evident that both animation and multimedia are used in a wide range of area and spheres, due to which a rise is seen in students enrolling for courses in animation and multimedia in turn giving rise to many well reputed institutes and colleges in India as well as abroad like – Maya academy, CEDTI, Zica studio, ZED institute, international academy of design, Arena multimedia etc.

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Animation - Job Scope, Personality Traits and Salary

Animation Job Prospects:
-->Designations and animation job profiles include in betweening Artist, Cleanup Artist, Junior Animator, Assistant Animator, Character Designer, Background Artist, Storyboard Artist, Visualiser, 2D / 3D Digital Animator, Editor.

• Discuss ideas for cartoons with editors and creative directors
• Develop and present original ideas
• Create sketch or model of characters and submit for approval
• Produce many drawings for film animation
• Use computers to draw and reproduce cartoons
• Assign colors to be used in shapes and patterns
• Make changes to cartoon drafts as necessary
• Draw editorial cartoons
• Create storyboards for advertising agencies

With giants like Warner Brothers, Fun Bag Animation, ILM and Disney planning to set up shop in India to produce animation films and movies, animation is set to become one of the fastest growing IT segments in the country. While animation was earlier the domain of Walt Disney Productions and some small others, with the explosion in computer technology, cartoon channels on television, music videos, computer games and ad films, the demand for animators in India and the world is way beyond their supply.

India is also a major hub of outsourcing for foreign production houses. Recruiters include Disney, Cartoon Network, Pogo, Hungama, Nicholodeon, ad agencies and ad-film makers (ad films that have used animation include 7up, Kelloggs, Godrej, Pepsi, Goodnight, Surf Excel, Cadbury's, Coke, Pepsodent, Maggi).

Other leading companies in the field of animation include Escotoonz of the Escort Group, AIM Studios Mumbai, Crest Communications, 2NZ Animation, DreamTeen Animation, Maya Entertainment, Toonz Animation Studio, Silvertoon Studio, UTV Toons, Zee Institute of Creative Arts, Prasad Studios, Acropetal, JadooWorks, Color Chips and Heart Animation and Pentamedia Graphics. International giants in animation like Warner Brothers, Imax, Fun Bag Animation, ILM, Sony and Disney also plan to set up shop in India soon and are presently negotiating large outsourcing contracts.

Animators are also employed by companies producing Education CD ROMs, Screen Savers, e-books and e-cards. The animation industry has come a long way since the days of Walt Disney. The entertainment industry uses nearly 70 per cent of the total animation created in a year. Indian Animation Industry is slated to clock a high growth rate in coming years.

Personality Traits:

• Artistic, with a love for drawing and creating characters
• Strong imagination and visualization skills
• Technically skilled and competent
• Exacting and detail-oriented
• Able to work alone on a project for long hours
• Enjoy coming up with new ideas
• Some risk-taking ability
• Patience

Salaries:

Starting salaries in animation range between Rs 8,000 to Rs 10,000 per month for someone who has done a short course in animation.

With experience, one could be earning Rs 30,000 to Rs 40,000 per month in 2-3 years time. Peak salaries would match those of Creative Directors in an ad agency.

Animators also work freelance and work is easy to come by. With some experience and credentials, an animator could easily earn between Rs 40,000 to Rs 50,000 per month.

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Animation - Colleges , Courses , Institutes - Study Routes in India and abroad

Animation Courses - Study Routes:

You can follow two study routes:

• After completing Class XII in any stream, one can pursue a 4 year course in Fine Arts/ Visual Arts Course followed by post graduation in Multimedia Design with a specialization in Animation or an advanced entry postgraduate programme from NID or a similar institute.
• After completing Class XII with PCM (Science), follow it with a graduate programme at NID or similar institution.

Also most animation courses are 7-8 months long and anyone with a High Secondary (Class XII) degree is eligible to apply.

Leading animation institutes offering short-term courses include:

• Anitoons Productions, New Delhi
• Arena Animation Academy (many branches)
• CDAC's National Multimedia Resources Centre, Pune
• Chandigarh College Of Arts, Sector 10C, Chandigarh
• Escotoonz, 18/4, Mathura Road, Faridabad, Haryana
• IIT, Guwahati, Assam
• Industrial Desigjn Centre, IIT, Mumbai
• The National Institute of Design (NID), Ahmedabad
• Kerala Cartoon Academy, Chittor Road, Kochi
• Toonz Animation India Private Limited, Nila Technopark Campus, Thiruvananthapuram
• Pentamedia Graphics Limited, Chennai (with branches all over India)
• SAE Technology College (many centres in Chennai, Bangalore, New Delhi)
• ZICA Studios, Mumbai

Other Animation colleges include:

• The Academy of Animation Arts and Technology, 43/3 Hazra Road 1st Floor, Kolkata
• CAD-CAM Consultants, Calcutta
• Quest Institute of Advanced computing, Calcutta
• American Institute of Technology Training Centre, New Delhi (many centres)
• Priyadarshini Multimedia Training Centre, Delhi (many centres)
• Infopark school of Information technology, B-147, Lajpat Nagar 1, New Delhi
• CP Altius, 5, Camac Street, Calcutta 700017
• KCC Computer Education, New Delhi (many centres)
• DAV Computer Centre, 14 Bhagat Singh Marg, Gole Market, New Delhi

International Institutes for Animation Courses:

Animation Schools/Colleges in USA:

• College of Architecture and Arts, University of Illinois, Chicago
• Art Institute of Houston, Houston, Texas
• International Academy of Design And Technology, Chicago
• San Francisco Art Institute, San Francisco
• UCLA Extension, University of California, Los Angeles
• National Cartoonists Society, PO Box , Columbus Circle Station, New York, NY

Animation Schools/Colleges in UK:

• Art and Design Admissions Registry, Penn House, , Broad Street, Herefore HR APChartered Society of Designers, , Bedford Square, London WCB EG
• Design Council, ,Oxenden Street, London SW EE
• National Art Education Association, Association Drive, Reston, VA -
• National Society for Education in Art and Design (NSEAD), The Gatehouse, Corsham Court, Corsham, Wilts, SN OES

Animation Schools/Colleges in Australia:

• Qantm College, Queensland
• University of Technology, Sydney
• Swinburne University of Technology, Melbourne
• Griffith University, Queensland

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Graphic Designing - An Interesting Career

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If you are looking out for an interesting career where you can use your imagination and artistic talent, then you can embark you career as a graphic designer. Graphic designers use their skill for designing logos, websites, pamphlets, magazines, posters and for advertising etc. This field offers varied career options and ample of job opportunities. Graphic Designers lays emphasis on visual communication and presentation to promote business.

For learning graphic designing one can choose a good graphic designing school where students learn many designing software’s like Adobe Photoshop, Adobe Illustrator, Dream weaver, Quark Xpress etc The course also includes typography - the use of different font, color theory, creating eye catching design and this will hone your skills with current industry standards. After becoming a graphic designer you will have many options like working with any organization or you can do freelancing or can set up your own business.

There are many diploma and degree being offered in graphic designing. Like BFA i.e. Bachelors of Fine Arts which one can pursue after 10+2, also there is diploma course of 1 year duration in visual communication and many other courses which can land you in good job earning a good salary.

Some Graphic Design Schools

#Srishti School of Art, Design and Technology Karnataka

#Indian Institute of Technology Kanpur

#Symbiosis Institute of Design Pune

#National Institute of Design Gujarat

#Industrial Design Centre IIT Bombay Maharashtra

#Academy of Animation and Gaming Noida

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Popular UG Courses that Catch Fancy of Students

Undergraduate level education is taken by millions of students in India today. As India progresses more and more students are getting educated in the country.  Also higher education at the under graduate level is becoming more and more popular with the students. As times change the type of Popular UG Courses that the students want to learn are also gradually changing.

As the demand for UG education is very high, traditional courses as well as some new courses are seeing a lot of popularity. Also the existing courses are also evolving by starting new courses for particular branches of existing fields of study. Nowadays there are many courses designed in such a way that they give skills to the students that are necessary to get jobs further in that industry. There are many degrees in various fields of study and also some professional courses that are popular today.

The popularity of courses keeps evolving as universities and colleges keep introducing courses which are in demand with the students and industries. The following are some of the courses that are popular with the students:

• Many students still opt for the traditional degrees of Bachelor’s in Arts (B.A), Bachelor’s in Commerce (B.Com) and Bachelor’s in Science (B.Sc).
• Engineering is a very popular field these days. Lots of students are opting for engineering and many new engineering colleges are coming up. Branches of engineering like software engineering, electronics and telecommunications engineering are very popular with students. Besides these students are also studying new branches like instrumentation and Robotronics.
• Bachelors in Business Administration (BBA) or Bachelors in Business Management (BMM) are done by many students. Also mass communication and media courses are popular nowadays in India.
• Medicine is very popular. Along with MBBS, courses like physiotherapy, nursing, dental education and homeopathy are taken up by students today.
• Computer courses like BCA or diploma courses are very popular as studying both diploma and degree courses can help students get jobs related to computers.
• Hotel management and catering has increased in popularity as many students want to enter the hotel industry today as this industry is flourishing in India.
• Design courses are very popular. Many students are opting for courses like product design, interior design, graphic design, animation, textile designing, fashion designing etc. These courses are rapidly gaining popularity as they are very interesting fields and jobs as well as business career options are available for students who study these courses at undergraduate level.
• Many of the youth today take up industrial training courses that teach vocational courses like electrician, plumbing, mechanics, computer hardware etc. These students then get jobs in these fields.

These are the Popular UG Courses for under graduate students in India today. Students are opting for both traditional courses as well as new courses as there is a lot of awareness among the youth today about exactly what career they want in life.

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